You are aware that words have various meanings, right? This guy is not talking about an experiment in the formal, scientific sense of the word. Also, you are incorrect about whether this is the crux of the article. As you can clearly see from how much time is spent on each part, this is merely a happy side effect to what was a personal development for him.
> My personal opinion is that fashion is a gigantic waste of time. In any and all venues.
I'm not sure what you mean by waste of time. Do you mean it in the sense of, "Not something I would prefer to do?" Or do you mean it in the sense of, "Ineffective for all purposes?" One of these two meanings is demonstrably false.
> While I'm not a fan, Steve Jobs had a great outlook on this, and is well known by his jeans-and-turtleneck look.
I think Ryan Gosling's character in Crazy, Stupid, Love had a great outlook on Steve Jobs' outlook on fashion. "Hold on, are you the billionaire owner of Apple Computer? No? Then you've got no right to wear New Balance sneakers, ever." http://www.youtube.com/watch?v=TZwjcpEEkPs
> My personal opinion is that fashion is a gigantic waste of time. In any and all venues.
I'm not sure what you mean by waste of time. Do you mean it in the sense of, "Not something I would prefer to do?" Or do you mean it in the sense of, "Ineffective for all purposes?" One of these two meanings is demonstrably false.
> While I'm not a fan, Steve Jobs had a great outlook on this, and is well known by his jeans-and-turtleneck look.
I think Ryan Gosling's character in Crazy, Stupid, Love had a great outlook on Steve Jobs' outlook on fashion. "Hold on, are you the billionaire owner of Apple Computer? No? Then you've got no right to wear New Balance sneakers, ever." http://www.youtube.com/watch?v=TZwjcpEEkPs