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yes this is very basic economics. this is literally the "draw a supply and demand curve" example and intro 101 economics classes talking about elasticity and substitution. or you can model it using elementary game theory.


so substitution effects and regulatory arbitrage counts?


you might not know, but the science on this method is settled. economists have run so many trials and experiments on this.


That is not what I am asking. I am asking if we can say "sugar consumption halved" just because both consumers and producers found ways to circumvent the tax, e.g. consumers bought sugary drinks from neighboring areas with lower or no taxes, or producers reformulated their products in ways that technically avoid the tax but do not necessarily result in a healthier product.


Which neighbouring area to the UK are you thinking that its citizens are popping over to in order to buy their coke?


Northern Ireland and the Republic of Ireland: alcohol and tobacco

France: fuel

Luxembourg and the Canary Islands: high-value items like electronics, designer clothing, and luxury goods.


Maybe it's another example of the benefits of Brexit to Northern Ireland when they start trading "EU Coke" into the UK.




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