So if my services securing your leaky billion-dollar Java app are worth hundreds of thousands of dollars (versus the money you'd lose in case of a breach), that must mean that if I create FizzBuzz and secure it, it should be worth a billion dollars to people. Is that the math you're using? Because it sounds like it, and it doesn't work. You might not be able to create wealth in a vacuum, but that doesn't mean the wealth you create in the right context isn't real.