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There are a million reasons but let me give you a simple one: if it can produce faster code.

Giving 10% performance improvement in some fields (games?) is worth a metric buttload of money.



3% in games would be worth a metric buttload of money, where the difference in 'playable on N Ghz CPU' and 'playable on N - 0.2 Ghz CPU' could double your potential buyers.




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