The funny thing is that this will likely lead to a lot more significant losses in online privacy. The ISPs will now extort money from Google/YouTube, Netflix, Facebook, and Amazon...at least two of whom will need to track users more in order to better target ads (since they're already at max-ad-display thresholds) to increase ad yields. So to generate more revenues to feed ISP extortion, it's likely to drive companies to track you further.